{"id":25865,"date":"2024-09-24T11:40:00","date_gmt":"2024-09-24T04:40:00","guid":{"rendered":"https:\/\/dinus.ac.id\/?p=25865"},"modified":"2024-09-25T15:42:36","modified_gmt":"2024-09-25T08:42:36","slug":"udinus-gelar-soft-launching-wmk-2024-bekali-316-peserta-dengan-kuliah-umum","status":"publish","type":"post","link":"https:\/\/dinus.ac.id\/en\/2024\/09\/udinus-gelar-soft-launching-wmk-2024-bekali-316-peserta-dengan-kuliah-umum\/","title":{"rendered":"Udinus Soft Launches the 2024 WMK: Providing 316 Participants a Public Lecture"},"content":{"rendered":"<p>Universitas Dian Nuswantoro (Udinus) officially became one of the Implementing Universities (PTP) of the Campus Independent Entrepreneurship Program (WMK) 2024. This year, Udinus provided a <em>soft launch<\/em> in the form of a public lecture to 316 participants from 20 universities in Semarang and its surrounding area. It was hosted on Monday, September 23rd, 2024.<\/p>\n\n\n\n<p>The launching, which took place on the third floor of the E building at Udinus, was an initial step every participant must attend. It was opened with a report delivered by Dr. Rindra Yusianto, S.Kom., M.T., the Committee Head of the WMK program at Udinus.<\/p>\n\n\n\n<p>As the implementing university, Udinus is supported by 32 Supervising Field Instructors (DPL) to guide the participants in establishing their business ideas. Dr. Rindra stated that the target of this program was to establish 63 new sustainable businesses.<\/p>\n\n\n\n<p>\u201cThis year, we shall focus on sustainable businesses. Therefore, we will also facilitate participants with business legalities, such as issuing the Business Registration Number (NIB),\u201d he uttered.<\/p>\n\n\n\n<p>Dr. Rindra also revealed that every year, the campus saw an increase in enthusiasm from the participants. The immense enthusiasm can be seen by the fact that the initial quota was 300, and it was full, exceeding the quota even.<\/p>\n\n\n\n<p>\u201cThe enthusiasm from students was remarkable. Initially, we only limited the quota to 300 participants, but due to the high interest in this program, we decided to exceed the quota to 316 participants,\u201d Rindra uttered.<\/p>\n\n\n\n<p>Following the soft launching, dissemination took place, involving the organizer team and facilitators to explain the technicality and divide the participants into several groups. Additionally, a public lecture also took place, with Prof. Dr. Pulung Nurtantion Andono, S.T., (the Vice Chancellor IV of Partnership and International Affairs at Udinus) and Dinda Saraswati Dipoyono (an alumna from the Communication Science Department at Udinus who owned a business named Invitato).<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Courage and Creativity as the Main Components<\/strong><\/h5>\n\n\n\n<p>During the lecture, Prof. Pulung taught entrepreneurial knowledge from an academic viewpoint, particularly concerning the main things students must pay attention to before establishing their businesses. On that occasion, he emphasized that the most important aspect of establishing one\u2019s business was the courage to find the correct investor.<\/p>\n\n\n\n<p>\u201cThe most apparent thing in the eyes of investors is your persistence in keeping and developing your businesses. As per the WMK program policy, participants are allowed to directly meet their partners, <em>stakeholders<\/em>, and investors,\u201d he highlighted.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"678\" src=\"https:\/\/dinus.ac.id\/wp-content\/uploads\/2024\/09\/Prof.-Pulung-Berikan-Kuliah-Umum-di-Soft-Launching-WMK-2024-1024x678.jpeg\" alt=\"\" class=\"wp-image-25867\" srcset=\"https:\/\/dinus.ac.id\/wp-content\/uploads\/2024\/09\/Prof.-Pulung-Berikan-Kuliah-Umum-di-Soft-Launching-WMK-2024-980x649.jpeg 980w, https:\/\/dinus.ac.id\/wp-content\/uploads\/2024\/09\/Prof.-Pulung-Berikan-Kuliah-Umum-di-Soft-Launching-WMK-2024-480x318.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p>Furthermore, it is also important for the participants to pour their creativity into their businesses, especially in this day and age of technological advancements, which are gradually turning competitive. One of the most effective ways of utilizing social media as promotional platforms is by creating interesting <em>storytelling<\/em> that would attract potential consumers.<\/p>\n\n\n\n<p>\u201cThe prime example of this is when we develop a culinary business, such as <i>gado-gado<\/i>. However, you must put some innovations in it, such as by using pesticide-free peanuts as an ingredient for your <i>gado-gado<\/i>,\u201d he encouraged.<\/p>\n\n\n\n<p>After the session delivered by Prof. Pulung, Dinda Saraswati Dipoyono, the CEO of Invitato.id, which was a <em>website<\/em> dedicated to creating digital-based marriage invitations, stepped onto the stage to speak. At the lecture, she claimed that her creative business ideas emerged from the social distancing during the COVID-19 pandemic.<\/p>\n\n\n\n<p>\u201cStudents must be dared to take opportunities, even though they emerged from an accidental occurrence. I would say that this WMK program is a good activity for students to participate in, as they will be able to face their entrepreneurial journey with more preparations,\u201d Dinda stated. (Humas Udinus\/Haris. Foto: Humas Udinus)<\/p>","protected":false},"excerpt":{"rendered":"<p>Universitas Dian Nuswantoro (Udinus) resmi kembali menjadi Perguruan Tinggi Pelaksana (PTP) dalam program Wirausaha Merdeka Kampus (WMK) 2024. Tahun ini, Udinus menerima 316 peserta dari 20 perguruan tinggi di Semarang dan sekitarnya, mereka telah mengikuti soft launching yang dilaksanakan pada Senin (23\/09\/2024). Kegiatan yang berlangsung di gedung E lantai 3 Udinus itu merupakan langkah awal [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":25866,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[975,550,408,405,68,244],"class_list":["post-25865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-soft-launching","tag-udinus-for-a-better-future","tag-udinus-semarang","tag-udinus-unggul","tag-universitas-dian-nuswantoro","tag-wmk"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Udinus Gelar Soft Launching WMK 2024: Bekali 316 Peserta<\/title>\n<meta name=\"description\" content=\"Udinus resmi kembali menjadi PTP dalam program WMK 2024 menerima 316 peserta dari 20 perguruan tinggi dan telah melakukan soft launching...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dinus.ac.id\/en\/2024\/09\/udinus-gelar-soft-launching-wmk-2024-bekali-316-peserta-dengan-kuliah-umum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Udinus Gelar Soft Launching WMK 2024: Bekali 316 Peserta\" \/>\n<meta property=\"og:description\" content=\"Udinus resmi kembali menjadi PTP dalam program WMK 2024 menerima 316 peserta dari 20 perguruan tinggi dan telah melakukan soft launching...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dinus.ac.id\/en\/2024\/09\/udinus-gelar-soft-launching-wmk-2024-bekali-316-peserta-dengan-kuliah-umum\/\" \/>\n<meta property=\"og:site_name\" content=\"Udinus - 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